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How to optimise the SEO of your e-commerce using PrestaShop?
Are you a merchant? You would like to have an online shop and you are wondering which CMS to choose? With our PrestaShop SEO agency, optimise your web shop and improve the visibility and sales of your e-commerce site.
4 good reasons to do SEO
on PrestaShop with SEO.fr
To succeed in standing out, it is crucial to implement an effective SEO strategy. That’s why our web agency shows you the important points of SEO with PrestaShop.
Doing SEO on PrestaShop is above all for :
Discover the expertise of our PrestaShop SEO agency with SEO.fr.
Are you looking to optimise the SEO of your PrestaShop e-commerce site? By working with our PrestaShop SEO agency, you benefit from a personalised support to improve your online visibility and boost your sales.
At SEO.fr we are experts in PrestaShop SEO. Our agency has a team of SEO specialists who have acquired solid experience in optimising e-commerce sites on this platform. We put our know-how at your disposal to help you improve the visibility of your site on search engines and thus increase your traffic and sales.
- We offer a tailor-made approach for each client, depending on their needs and objectives. Our team has expertise with the PrestaShop CMS and will help you to develop an effective SEO strategy. We work on different aspects such as product page optimisation, relevant keyword research, improving the user experience, creating quality backlinks, etc.
- We closely follow the evolution of Google’s algorithms and adapt our strategy accordingly. We are also transparent with our clients, providing them with regular reports on the evolution of their positioning and the actions taken.
It is certainly easy to set up a site with the PrestaShop editor, but working on its seo ranking can be quite difficult and complex. You need technical skills. If you want to be more efficient, ask for our personal coaching.
Entrust us with the search engine optimisation of your website
Our SEO experts will implement a tailor-made strategy to increase your traffic and your turnover. They will work on and optimise the SEO of your CMS such as creating quality content, developing external links, etc.
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Your frequently asked questions about PrestaShop
Like competing solutions such as Magento, the Prestashop CMS has a sales-oriented architecture, but it is insufficiently optimised for search engine optimisation. Calling on SEO.fr allows you to take your visibility to the next level and to attract a much greater flow of qualified prospects in the long term.
If some SEO optimisations require a solid expertise to be deployed correctly, it is however possible to gain visibility by playing on the following key aspects.
Why choose PrestaShop to manage your SEO?
PrestaShop is a popular e-commerce platform that offers several SEO benefits:
- An architecture optimised for search engine optimisation: PrestaShop is built on an optimised architecture which facilitates the indexing and ranking of your site on search engines.
- URL customisation: With PrestaShop, you can easily customize your page URLs to include relevant keywords, improving your site’s relevance to user searches.
- Simplified management of meta tags: PrestaShop facilitates the management of meta tags for each page of your site, which makes it possible to efficiently optimise titles and descriptions to get better rankings.
- Image optimization tools: PrestaShop also makes it easy to optimize images for SEO by allowing you to add alt tags and descriptions for each image.
Is SEO important for PrestaShop?
Yes, SEO is very important for PrestaShop. Indeed, PrestaShop is a platform to manage your e-commerce website that allows you to create online shops, and to be visible and attractive on the internet, it is essential to work on its Search Engine Optimisation (SEO).
Great SEO will allow your PrestaShop shop to appear better in search engine results, which will improve your site’s visibility and attract more qualified traffic. It can also increase the chances of conversions and sales.
How to rank higher using PrestaShop?
- Choose relevant keywords: Identify relevant keywords for your online shop and use them in titles, descriptions, URLs and content on your site.
- Optimise meta tags: Meta tags, such as titles and descriptions, are important for your site’s SEO. Use unique and relevant titles and descriptions for each page of your site.
- Optimise images: Images can also help improve your SEO. Add alt tags and descriptions to all your images.
- Create quality content: Create quality content for your site, such as product descriptions and blog posts, using relevant keywords.
- Get quality links: Quality links from other websites can help improve your site’s SEO. Define a great link building strategy by establishing partnerships or creating quality sponsored articles.
Do you want to increase your visibility? Implement a sustainable SEO strategy or have a link or keyword audit done?
Do you want to optimise your online shop for smartphones (loading speed, mobile first, etc.)?
Call on our SEO agency, and especially on our Prestashop Silver certified e-commerce SEO experts, to reach the top of the search engines on the queries essential to your business.