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Do you want to implement a digital marketing strategy?
This is where web writing comes in. Its main objective is to obtain a good position in search engines. As a specialist in this field, your SEO.fr web copywriting agency can help you with your optimised web copywriting.
Why choose our web writing agency?
At SEO.fr, we put our expertise at your service:
Our agency has 25 years of experience with search engines and offers a personalised service.
An average increase in traffic of 78% thanks to our work.
Since 1998, our agency has helped over 3500 clients.
92% of the feedback we have is positive.
Develop your content strategy with SEO.fr
What is content marketing?
Content marketing is part of inbound marketing. It is a digital strategy that consists of attracting a target audience towards you. It aims to reach this future customer in the most natural, non-invasive way possible. To be visible in the digital age, every company today must adopt a content marketing strategy.
Content marketing takes many forms, from simple blog posts to infographics, videos or newsletters, etc. It is easy to understand the famous expression “content is king” and the importance of web writing.
Developing an effective content strategy is essential to improving the visibility and relevance of your website. With our web writing agency, you can implement a powerful content strategy that meets the needs of your target audience while respecting the requirements of search engines. At SEO.fr, you can ensure that your content is search engine optimised and meets the needs of your audience, which can help improve your online visibility and increase your organic traffic.
Tell us about your project
SEO.fr is the web writing agency for you
Our SEO.fr agency has been a pioneer in SEO since 1998 and is one of the market leaders in France, with over 3,500 clients to our credit.
Today’s competition is so fierce that it is vital to adopt a content marketing strategy to stand out. Leave it to the experts, your SEO.fr web writing agency will take care of everything!
Our writers: a team of experts dedicated to your E-reputation
At SEO.fr, we offer you a team of experts entirely dedicated to your content strategy that will serve your natural referencing.
Our specialists work as a team under the direction of an SEO expert with over 10 years of experience in digital strategy.
Our content strategy experts specialise in developing and implementing content strategies that are designed to drive quality traffic and engagement to your website. With them you will be accompanied throughout the process and your project.
The tasks of our team of editors
Creating an editorial strategy is difficult for an inexperienced person. It is a long and technical process that requires a lot of analysis and editorial consistency.
As a specialist SEO web writing agency, these are the main areas we cover:
- SEO audit to reveal the positive and negative points of your site;
- Understanding your environment;
- Identification of the target group;
- Research of relevant keywords;
- Production of high value-added content;
- WebAnalytics service: monitoring and improving your traffic with the help of powerful tools such as Google Analytic
FAQ about web writing
What is web writing?
Web copywriting is the production of editorial content on the internet. It is essential to attract visitors to a website. By implementing a content strategy, you will be able to attract more users and increase your conversion rate according to the objectives you have set for yourself. Using a web writing agency can save you time on your projects.
Why is web writing linked to SEO?
SEO copywriting is a writing technique that aims to appeal to both Google and the reader. It is the merging of valuable content into a very specific structure for search engines. “SEO” stands for “Search Engine Optimization”.
Keywords and key phrases are one of the most important features in the production of SEO content.
This is called natural referencing.
Why optimise your web content with SEO copywriting?
For us, SEO is the most cost-effective way to get traffic in the medium/long term. At low cost, it promises a good return on investment.
SEO web copywriting is essential for a good positioning of a page in Google search results.
A better rank means more traffic and therefore a higher conversion rate.
What are the stages of a good content campaign?
Define your objectives: What do you want to achieve with your content campaign? What is the main objective? When planning your content strategy, answer the questions for an optimised campaign.
Define your target audience: Who is your target audience? What are their interests and needs? Put yourself in the shoes of your audience and the user who comes looking for information, understand your target
Choose a theme for your campaign: What is the message you want to convey to your customers? What kind of content will you create? The content you put online should be interesting enough for your target audience, it should attract their attention and interest.
Create and publish your content: Create and publish your content on the selected channels. Make sure you publish content consistently and regularly.
What does a content strategy do?
A content strategy can help improve SEO, increase traffic, generate leads, increase awareness and encourage customer engagement. It can also help create a stronger connection between your brand and your target audience, focusing on content that addresses the specific interests and needs of your audience.
Finally, a content strategy can help to improve SEO and generate inbound links in the long term. With the help of a netlinking agency this can also be implemented.