For many years, links creation was supposed to give you the edge for your website referencing. Today, it is known to be an essential factor to improve SEO.
Links (or Backlinks) operate like a « vote » from the other websites to vouch the relevance of your website about a thematic, a keyword or an idea. But search engines often change the rules to catch unscrupulous referencers who use loopholes in the algorithm to quickly rank websites.
Our training will simply explain to you how to think and create an inbound links strategy with long term effects so that your website benefits from a maximum popularity without seeming over-optimized.
You will also learn how to protect yourself from a SEO’s attack with fake links and the different ways to remove unwanted links towards your website.