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SMX Paris (Search Marketing Expo) – The Webmarketing event

SMX Paris (Search Marketing Expo) is an event that has been held in Paris every year for the past seven years. The next edition is scheduled from the 1rst to the 2nd of June 2016. As a partner of the event, our agency is offering you a 15% discount on the ticket price with the code SEOFR16.

What is SMX?

It’s the biggest web marketing event in France, but SMX is held several times a year in other major cities around the world. For two days, web professionals have the opportunity to meet and exchange ideas freely, and to keep abreast of the latest developments in SEO. On the one hand, SMX Paris features conferences led by renowned speakers in the field of online marketing.

The event also includes technical sessions and keynotes, as well as lunchtime networking sessions.

SMX Paris is aimed at anyone who is active on the web, including search marketing specialists (SEO and SEM), social networking experts and webmasters who want to acquire sufficient knowledge in the field of SEO.

You need to attend SMX Paris to discover the very latest web trends, understand developments in search engines and social networks, and try to meet people who can lead to potential partnerships. Training in SEO is one of the objectives of SMX, but versatility in webmarketing is more important than ever.

Attend SMX Paris

You can attend the whole event or just buy a pass for a single day, and make a choice according to your schedule, your budget and the subjects on the programme. Every year, special rates are offered to companies who buy several passes for their employees, as well as to those who buy their pass a few months before the event. And if you’re a regular visitor to the biggest blogs in the SEO world, you’re sure to come across the discount codes that have been unveiled to help you pay less for your entry to the next event.

Search Marketing 2016

Once again this year, a number of experts have been lined up to give high-level talks at SMX, including Marcus Tober, CTO of Searchmetrics. Zineb Ait Bahajji, Webmaster Trends Analyst at Google.

On June 1rst, a 3rd series of “Search Fundamentals” conferences will be held for company directors. It’s an opportunity to master the basics of SEO / SEA / SMO and train new staff.

At the same time, technical and marketing cycles are organised on the various search marketing levers.

Search Marketing 2015

SMX Paris 2015 took place on 8 and 9 June 2015 at Espaces CAP 15, Quai De Grenelle. Once again this year, the high mass dedicated to search marketing was strong with an intense programme and up to 13 conferences in one day (some of which were simultaneous, you had to choose!)

This year, an exceptional guest speaker was Danny Sullivan, co-founder of SMX and editor of one of the best-known websites in the SEO world: Search Engine Land.

The conferences (in English and French) covered a wide range of subjects: semantics, social networks, online advertising, the mobile web, application indexing, SEA with Ads, log analysis, Google Shopping and much more.

The speakers included a number of agency directors (Oncrawl, Axenet, Botify, JVWEB), managers delegated by major companies (Google, Microsoft, Pinterest, Rue du Commerce, Seloger, Le Lynx, Crédit Agricole, Air France, etc.) and the refreshing contribution of Eric Léandri, CEO and co-founder of the French search engine, Qwant, which is already European.

Search Marketing 2014

The fifth edition of SMX Paris took place on 16 and 17 June 2014 at the Salons Hoche, in the capital’s 8th arrondissement. New pay-per-click levers, SEO optimisation for mobile, keyword strategy and positioning factors: the topics covered were once again varied at this not-to-be-missed event for web marketers and all communicators working on the web.

For more information, please consult the detailed programme on the official event website.

Julien Babin (Keyade), Dixon Jones (Majestic SEO), Aymeric Bouillat (Resoneo), Sylvain Perronnet (Nalrem Médias) and Sylvain Richard (AxeNet) were among the speakers giving presentations and technical sessions at the Salons Hoche.

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